TONIC Untitled-3angle-up arrow-open-black arrow-openangle-up beakerbookcommunicationscommunications2 creativityhalftonehandshakehhealth instagramlinkedinright-arrowrsssigntonic_logo_whitetwitter

Engaging Stakeholders to Elevate Attention for Global Epidemic

The challenge:

Support healthcare professionals, advocacy groups and patients to raise awareness of opioid addiction, while positioning our client as a leader within the field of addiction.


The solution:

We implemented an omni-channel campaign highlighting the risks, signs and symptoms of opioid addiction to help improve outcomes for people living with addiction in the U.K.


The Results


Radio interviews


Million impressions across national radio, TV and print


Posts on social media


Patient advocacy groups lending support