TONIC Untitled-3angle-up arrow-open-black arrow-openangle-up beakerbookcommunicationscommunications2 creativityhalftonehandshakehhealth instagramlinkedinright-arrowrsssigntonic_logo_whitetwitter

Engaging Stakeholders to Elevate Attention for Global Epidemic


The challenge:

Support healthcare professionals, advocacy groups and patients to raise awareness of opioid addiction, while positioning our client as a leader within the field of addiction.

 

The solution:

We implemented an omni-channel campaign highlighting the risks, signs and symptoms of opioid addiction to help improve outcomes for people living with addiction in the U.K.

 

The Results

19

Radio interviews

75+

Million impressions across national radio, TV and print

70

Posts on social media

12

Patient advocacy groups lending support